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HomeNon-FictionDeep Marketing:The CATT Framework. How To Turn Strangers Into Premium Clients.
Deep Marketing:The CATT Framework. How To Turn Strangers Into Premium Clients.

Deep Marketing:The CATT Framework. How To Turn Strangers Into Premium Clients.

Category: Non-Fiction · Publisher: Clever Fox Publishing

Author: Deepak Kanakaraju

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Product Description

You're brilliant at what you do. So why do clients keep choosing louder, cheaper
competitors?
Because people don't buy from the best expert. They buy from the one they trust.
In Deep Marketing, Deepak Kanakaraju, one of India's most trusted marketing teachers,
hands you the system he used to attract more than two million leads and train over 15,000
students, without ads, gimmicks, or discounting.
At its heart is the CATT Framework. Content earns Attention. Attention builds Trust. And
trust, only ever trust, wins the Transaction. But unlike most marketing books, this one doesn't
stop at the sale. Through Onboarding, Service, and Transformation, you'll learn to turn one
client into a Reputation that brings you the next, on its own, while you sleep.
Inside, you'll discover:
 Why you can't win the price war, and the premium path out of it
 How to position yourself so clients stop comparing you to anyone
 The channel you own that no algorithm can take away
 How to earn trust in public, patiently, until strangers arrive pre-sold
 The fragile moment right after someone buys, and why it decides everything
 How to deliver transformations that make clients your unpaid sales force
Written for consultants, coaches, freelancers, doctors, lawyers, and every expert tired of
being the best-kept secret in their field.
Being seen is not the same as being trusted. The loudest voice wins the day. The most trusted
one wins the decade.
Stop shouting. Start being trusted. Turn the page.

Sample preview coming soon for this title

Product Information

ISBN
9789375005681
Publisher
Clever Fox Publishing
Language
English
Pages
288
ISBN
9789375005681
SKU
9789375005681
Category
Non-Fiction

Rs 399

Paperback

1
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