Scale Yourself First: Build A Business That Doesn't Depend On You

You built the business. So why does everything still come back to you?

You have hired good people. You have taken the courses, read the books and attended the workshops. You know exactly what needs to be done. And yet every decision, every important client and every difficult problem still lands on your desk. You work harder, stay later and solve everything yourself, but the business never gets easier to run.

The problem is often not your strategy. It is something deeper, and almost nobody looks there.

Amol Karale failed at three businesses before he understood why. He kept looking for a better idea, a better market and a better plan. What he had never looked at was the person building the business. In this book, he shares what he learned from rebuilding himself and from his work as a founder coach with business owners.

At the heart of Scale Yourself First is the Founder Tree: a simple model of the nine layers beneath every result your business creates. Your environment, behaviour, capabilities, beliefs, values, identity, purpose and vision all shape the results you see, whether you notice them or not. You cannot fix the fruit by polishing it. You have to go to the roots.

Through honest stories of Indian founders, and of his own failures, the book helps you find what is really holding your business back, and shows you how to change it.

INSIDE, YOU WILL LEARN HOW TO:

Find the one layer in yourself that is limiting your business

Catch the beliefs that quietly stop you letting go

Stop starting over, and build habits that last

Stay steady and make clearer decisions under pressure

Look at pricing and money as decisions you make about yourself

Hand over real responsibility, and keep it handed over

Follow a 90-day plan to build a business that does not depend on you

THIS BOOK IS FOR YOU IF:

You have already built something real. You have a team, even a small one, and customers who keep coming back. But you are still the person everything depends on, and you are beginning to realise that the person who built the business may not be the person its next stage requires.

HOW THE BOOK WORKS:

The book follows four phases: Understand The Founder, See The Founder, Rebuild The Founder and Become The Founder. Each of its 21 chapters includes a practical exercise, so you are not only reading about change but working on it, one chapter at a time.

Scale yourself first. Then scale your business.